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Tuesday 3 January 2012

This year, keep aside your apprehensions!


The digital world is full of possibilities. In such an era when every other minor to critical need is being fulfilled via web, you should be kidding when you say, ‘I have never shopped online’. It’s true that many people still cling to the apprehensions and speculations of placing an order without getting a feel of the product. But if that was the case, then following wouldn’t be true:

·         A popular online retail site claims to sell one product a minute in India

·         More than 85 per cent of Internet users in the world are purchasing goods or services online

·         India ranks third biggest e-shopping nation online today

·         The "top four" online shopping sectors are currently grocery (31 per cent), electronic items such as computers, televisions and gadgets (25 per cent), clothing and fashion items (21 per cent) and holidays (15 per cent).

·         Online food shopping is expected to double in next five years


The above data is just a glimpse of what online is doing to the shoppers round the globe. If you haven’t yet tried your hands on buying with just a click, it’s high time we say.

The stiff competition has not only led to great deals and offers, but also to quality products at par with what you see offline. You also need not worry about the ‘timely delivery’ issue, as that’s the arena where most of the online retailers are trying to cash in. A consumer is thus always on the advantage side with easy ordering and paying methods, great products and quick delivery – for almost anything you want – from a greeting card to your monthly groceries!

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